摘要
由于互联网覆盖面广,一些商家借助于互联网传播优势推出一些平台,例如:蚂蚁花呗、借呗、京东白条等等,这些平台使大学生消费更加方便快捷,同时也增加了大学生超前消费的欲望。通过分析基于网络平台上的超前消费的特征和在网络环境下大学生超前消费的现实困境,有利于找到合理构建大学生科学消费观的方式方法,也有利于提高大学生对我国主流意识形态的认同感。
Due to the wide coverage of the Internet,some businesses have used the advantages of Internet communication to launch some platforms,such as Ant Check Later,Lend It,Jingdong Baitiao.and so on.These platforms make college students’ consumption more convenient and faster,and at the same time increase college students’ desire for deficit spending.By analyzing the characteristics of deficit spending based on the network platform and the real dilemma of deficit spending of college students in the context of network,it is conducive to find a reasonable way to construct the scientific consumption concept of college students,and it is also helpful to improve college students’ recognition of my country’s mainstream ideology.
作者
赵雅琦
ZHAO Yaqi(School of Marxism,Henan Normal University,Xinxiang 453007,China)
出处
《焦作大学学报》
2021年第1期99-102,共4页
Journal of Jiaozuo University
关键词
超前消费
大学生
网络平台
deficit spending
college students
network platform
