摘要
运用文献资料法、实地调查法、逻辑分析法等,对精准扶贫政策下新疆体育旅游发展现状进行分析。结果显示:新疆自然资源雄厚,地域文化优越,但开发路径有待提高,资源融合度不完善,效益评价亟待加强,品牌特色不明显。针对以上问题提出相应对策:深化体制融合,搭建良好的开发平台;完善产业政策,打造稳固融合平台;拓宽宣传力度,扩宽旅游市场;推进科技创新,注重人才引进。
This paper analyzes the current situation of sports tourism development in Xinjiang under the"targeted poverty alleviation"policy by using the methods of literature,field investigation and logical analysis.The results show that Xinjiang has abundant natural resources and superior regional culture,but the development path needs to be improved,the degree of resource integration is not perfect,the benefit evaluation needs to be strengthened,and the brand characteristics are not obvious.To this end,it proposes to deepen the system integration and build a good development platform;we will improve industrial policies and build a solid integration platform;broaden the publicity and expand the tourism market;push forward scientific and technological innovation,pay attention to the countermeasure of talent introduction.
作者
赵亚莉
陶兰
蔡水莲
ZHAO Yali;TAO Lan;CAI Shuilian(Physical Education Schooi of Kashgar University,Kashgar 844008,Xinjiang,China)
出处
《辽宁体育科技》
2021年第2期25-28,共4页
Liaoning Sport Science and Technology
基金
喀什大学2019校内课题“新疆精准扶贫实践中农村体育文化传播价值的实证研究”(项目编号:[19]1665)。
关键词
新疆
精准扶贫
乡村体育旅游
融合发展
Xinjiang
targeted poverty alleviation
rural sports tourism
integrative development
