摘要
在阅读推广已发展为图书馆主流服务的背景下,嘉兴市图书馆针对14岁以上读者群体开展“好书有约”阅读推广服务项目。项目紧抓读者阅读需求,挖掘优质图书资源;创设活动软空间,实现人人可参与;立体式宣传推广,精准服务惠及读者。在六年多的实践中,“好书有约”探索公共图书馆阅读推广服务的多方合作机制、服务内容场、创新推广方式等品牌建设与运营,为全民阅读推广活动提供了新的思路和模式。
Under the background that reading promotion has developed into the mainstream service of the library,Jiaxing City Library has launched a“Good Book with Appointment”reading promotion service project for readers over 14 years old.The project focuses on readers’reading needs and taps high-quality book resources.Also,the project creates a soft space for activities so that everyone can participate.Moreover,three-dimensional publicity and promotion and precise services benefit readers.In the practice of more than six years,“Good Book with Appointment”has explored multi-party cooperation mechanism,service content field,innovative promotion methods and other brand building and operation of public library reading promotion services,providing new ideas and mode for national reading promotion activities.
出处
《山东图书馆学刊》
2021年第1期80-84,共5页
The Library Journal of Shandong
关键词
公共图书馆
精准服务
阅读推广
Public library
Precise service
Reading promotion
