摘要
拥有扎实的时尚管理知识与技能是当代服装企业对复合型人才提出的新需求。在对国外高校时尚管理专业课程设置现状的调研,并对服装行业发展趋势、基本规律进行总结分析后,文章提出对我国服装与零售产业中媒体营销、供应链管理等新型专业人才培养的建议,为时尚管理专业化人才培养和国际交流,提高学科发展水平提供有益借鉴。
Having solid knowledge and skills of fashion management is a new demand of contemporary garment enterprises for interdisciplinary talents.On an investigation of the current situation of the foreign universities management professional curriculum,and the clothing industry development trend,carries on the summary analysis,the basic rule is put forward in the fashion and retail industry in China,and new media marketing,supply chain management professional talent training advice,for fashion management professional personnel training and international exchange,improve the level of discipline development to provide useful reference,has important practical significance.
作者
任力
朱慧
Ren Li;Zhu Hui(不详)
出处
《服装设计师》
2021年第2期186-191,共6页
Fashion China
