摘要
本着"为人幸福"的设计理念,分析产品包装在公益信息传播方面的优势,探讨产品包装中公益信息的引入原则与视觉表现。研究产品包装中已有公益信息的视觉优化设计及产品包装中信息视觉一体化的综合表现。公益信息是对产品及其包装价值的最高完善,践行了"为人幸福"的设计理念,并引导产品包装设计朝着至善的终极价值目标发展。
To study the visual performance of public service information in commodity packaging.Based on the design concept of"for the happiness of people",analyze the reasons that why the dissemination effect of public service information is weak,to optimize visually the existing public service information,and analyze its visual performance.The public service information can be integrated with the commodity packaging for design and visual performance.Public service information is the highest perfection of commodity value and packaging value,and guides the development of commodity packaging design towards the ultimate perfection.
作者
房庆丽
李爱哲
FANG Qng-Li;LI Ai-Zhe(Institute of Disaster Prevention,School of Culture And Communication,Sanhe Hebei101601,China)
出处
《机电产品开发与创新》
2020年第5期122-124,共3页
Development & Innovation of Machinery & Electrical Products
关键词
公益信息
产品包装
可视化
视觉表现
public service information
design
commodity packaging
visualization
integration
visual performance