摘要
大数据、5G、云计算等新兴信息技术的迅猛发展使新媒体空间成为社会舆论传播的重要场域,媒体低俗化问题也延伸到了新媒体空间,移动客户端、网络直播、短视频等新应用、新业态的不断涌现使得新媒体空间低俗化表征日趋复杂多变,“乱象”丛生,给主流意识形态、政府和媒介的公信力以及个体的全面发展带来了深刻的影响与危害。新媒体空间低俗化“乱象”的成因在于新媒体信息传播的三重失衡,即新媒体信息的自由生产、传播与用户道德自觉的失衡,新媒体经济效益与社会效益的失衡,新媒体技术滥用与社会监管的失衡。从加强内容建设、培养文明自律的网络行为、加强新媒体空间治理、丰富道德实践活动几个方面对新媒体空间进行道德重构,是新媒体空间走出低俗化的出路,也是新时代加强公民道德建设,促进社会全面进步、人的自由全面发展的题中应有之义。
With the rapid development of emerging information technologies such as big data,5G and cloud computing,the new media space has become an important field of public opinion communica⁃tion,and the problem of media vulgarization has also extended to the new media space,which has brought profound influence and harm to the mainstream ideology,the credibility of the government and media,and the overall development of individuals.The causes of the vulgarization of new media space lie in the triple imbalances of new media information dissemination,that is,the imbalance be⁃tween the free production and dissemination of new media information and the moral consciousness of users,the imbalance between the economic benefits and social benefits of new media,and the im⁃balance between the abuse of new media technology and social supervision.The ways of eliminating vulgarization are to reconstruct the morality of new media space from the aspects of strengthening content construction,cultivating civilized and self-disciplined network behavior,strengthening the governance of new media space and enriching moral practice activities.
作者
郭明飞
谷慧玲
GUO Ming-fei;GU Hui-ling(School of Marxism,Central China Normal University,Wuhan 430079,China)
出处
《河北学刊》
CSSCI
北大核心
2020年第5期23-31,共9页
Hebei Academic Journal
基金
2018年度国家社会科学基金重大专项“基于大数据的世界民粹主义思潮发展动态及其有效引导”(18VZL018)
教育部人文社会科学研究一般项目“基于大数据的西方主要社会思潮发展动态及其有效引导研究”(18YJC710016)。
关键词
新媒体
低俗化
道德重构
new media
vulgarization
moral reconstruction
