摘要
身处全媒体时代,图书馆媒介形象对于图书馆在公共话语空间中确立地位与存在价值至关重要。现有文献有关研究涉及印刷媒介、电子媒介、网络媒介呈现的图书馆形象,以及图书馆媒介形象的影响因素、价值、提升策略等方面。本文基于文献回顾,归纳总结该研究领域的主要内容,提出了未来三个研究方向。
In the era of omnimedia,the media image of library is very important for the library to establish its position and value in public discourse space. The research of the existing literature involves the image presented by print media,electronic media and network media,as well as the influence factor,value and promotion strategy of library media image. On the basis of literature review,the paper summarizes the main content of this research area and puts forward three future research directions.
作者
张莹
杜保国
Zhang Ying;Du Baoguo
出处
《山东图书馆学刊》
2020年第3期10-14,共5页
The Library Journal of Shandong