摘要
传统媒体与新媒体的融合发展,使得建设新型主流媒体成为必然。本文从赤峰日报社新型主流媒体建设入手,阐释地市级党报建设新型主流媒体所面临的压力与挑战,提出一些应对策略及建议,希望能够为地方党媒及赤峰日报社的新型主流媒体建设和发展提供有益的思考和借鉴。
The integration of traditional media and new media makes it inevitable to build a new mainstream media.At the beginning of the paper,It introduces the construction of new mainstream media in Chifeng daily,Then it explains the pressure and challenges faced by the construction of new mainstream media in municipal Party newspapers.At the end of the paper,It offers some countermeasures and suggestions which hoping to provide useful thinking and reference for the construction and development of new mainstream media in local party media and Chifeng daily newspaper.
作者
葛广玉
GE Guang-yu(Chifeng Daily Newspaper,Chifeng 024000,China)
出处
《赤峰学院学报(哲学社会科学版)》
2020年第6期60-64,共5页
Journal of Chifeng University:Philosophy and Social Science Chinese Edition
关键词
新型主流媒体
融合发展
策略
New Mainstream Media
Integrated Development
Strategy