摘要
在互联网的背景下,各种创新形式的媒体不断涌现。融合媒体展现出巨大的活力,但是也存在着运营机制落后,缺乏创新的问题,只有融合媒体发展具有创新性,不故步自封,具有创新活力,把握社会潮流但是又不盲目模仿,才能够展现出活力。
In the context of the Internet,a variety of innovative forms of media constantly emerging,which is an opportunity and a challenge,how to grasp the opportunity in the new era context,to maintain ratings.Fusion media shows great vitality,but there are also problems of backward operation mechanism and lack of innovation.Only the development of integrated media is innovative,self-complacent,innovative and dynamic,grasp the social trends but not blindly imitate,can show vitality.
作者
崔咏梅
CUI Yongmei(Qinghai Yushu Tibetan Autonomous Prefecture Radio and Television Station,Yushu 815099,China)
出处
《电视技术》
2020年第2期50-51,64,共3页
Video Engineering
关键词
融合媒体
民族地区
发展与构建
integrated media
ethnic regions
development and construction