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TCO在汽车商品规划中的应用分析 被引量:1

Application Analysis of TCO in Automobile Commodity Planning
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摘要 文章介绍了一种适用于汽车领域的TCO(总拥有成本)概念,介绍了一种基于汽车用户的TCO分析方法。通过TCO分析方法在汽车商品规划的应用案例展示了TCO的具体分析计算方法及其作用,为后续汽车商品规划提供借鉴和参考。 This paper introduces the concept of TCO(total cost of ownership)which is suitable for automobile field,and introduces a TCO analysis method based on automobile users.Through the application case of TCO analysis method in automobile commodity planning,it shows specific analysis and calculation method of TCO and its function,providing reference for the subsequent automobile commodity planning.
作者 黄开睿
出处 《大众科技》 2020年第3期130-131,51,共3页 Popular Science & Technology
关键词 总拥有成本(TCO) 商品规划 新能源汽车 total cost of ownership(TCO) commodity planning green car
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