摘要
通过对辽宁手工艺产品与产业发展相关文献的稽考,结合对有关企业、单位的调研结果,研究和分析了辽宁传统手工艺产业发展的现状与面临的困境。认为应在挖掘辽宁传统手工艺独特地域文化价值的基础上,通过培育与发展传统手工艺文化品牌建立“互联网+”新型营销模式,开辟传统手工艺文化产业与乡村振兴融合发展模式及完善相关制度支撑等途径,推动辽宁传统手工艺与地域文化产业的创新融合发展。
Based on the examination of relevant documents and the survey results of related enterprises and units,this paper analyzes the current situation and dilemma of the development of traditional handicraft industry in Liaoning.It proposes that on the basis of exploring peculiar regional cultural value of Liaoning traditional handicraft,through cultivating traditional handicraft culture brand,establishing“Internet+”new marketing model,integrating traditional handicraft industry and rural vitalization,the innovation and integrative development of Liaoning traditional handicraft are promoted.
作者
张红
白瑞
ZHANG Hong;BAI Rui(College of Marxism,Shenyang University,Shenyang 110041,China)
出处
《沈阳大学学报（社会科学版）》
2020年第2期163-166,171,共5页
Journal of Shenyang University:Social Science
基金
2019年度辽宁省社会科学界联合会课题(2019lslktyb-014)。
关键词
辽宁
传统手工艺
地域文化
文化产业
Liaoning
traditional handicraft
regional culture
culture industry
