摘要
互联网+农产品的电商模式成为了农村经济新的增长点,极大地促进了农业供给侧结构性改革。然而农产品电商标准化建设尚未成熟,农产品上行过程困难重重,存在产品溯源困难、生产种植不规范、质量不统一、专业人才稀缺、物流不够完善等问题。本文基于我国农产品电商的发展趋势与标准化的现状,分析采取农产品上行标准化的原因,构建农产品上行标准化流程,并提出相应对策与建议。
The Internet plus agricultural products e-commerce mode has become a new growth point of rural economy,greatly promoting the reform of agricultural supply side structural.However,the standardization of agricultural products e-commerce is not mature,like that the process of online sales of agricultural products is difficult,and that there are problems such as production tractability difficulties,nonstandard production and planting,unified quality,lack of professionals,imperfect logistics and so on.Based on the development trend and standardization status of agricultural products e-commerce in China,the reason of adopting online sales of agricultural products standardization is analyzed,the process of online sales of agricultural products standardization is constructed and some countermeasures and suggestions are put forward in this paper.
作者
陈星叶
江剑敏
CHEN Xing-ye;JIANG Jian-min(School of International Economics and Trade,Fujian Business University,Fuzhou 350012,China)
出处
《南昌师范学院学报》
2019年第5期30-34,共5页
Journal of Nanchang Normal University
基金
福建省科技厅软科学项目“地方政府评价技术标准的绩效及政策对策思考——基于福建省产业转型升级及创新驱动视角”,编号:2018R0023。
关键词
互联网+
农产品上行
电商
标准化
internet plus
online sales of agricultural products
e-commerce
standardization
