摘要
文化竞争力是一个国家的终极竞争力,是决定一个国家竞争力最重要、最持久的因素,越来越成为一个国家稳定、繁荣和持续发展的核心动力。全球有影响力的大国无不重视文化的发展,纷纷通过文化立国战略来提升文化竞争力。基于文化内核、文化资源、文化经济、文化服务和文化创新五个方面,本文提出了文化竞争力评价的“五力模型”,构建了一套系统的文化竞争力评价指标体系,对143个国家和地区的文化竞争力进行了评估和分析,以量化方式呈现了全球文化竞争力的分布状况和结构特征。研究发现:(1)美国的文化竞争力在全球具有绝对领先地位,表现出较强的创新能力,具有较强的全球辐射力和影响力。(2)发达国家表现出较强的文化竞争力,形成了群雄共生的格局,表明西方文化仍处于主导地位,这与西方经济长期在世界经济中占主导地位具有紧密的关系。(3)中国文化凭借其深厚的底蕴和经济实力日渐崛起,其竞争力位居全球第5位,不断为世界文化发展注入“中国元素”,提升中国文化软实力,助推中华民族复兴。(4)广大发展中国家在文化竞争力方面较弱,大部分国家位居30名之后,并且文化竞争力得分相对较低,在全球文化格局中被逐步边缘化,缺乏相应的话语权和影响力。(5)在当今全球化时代,影响文化竞争力的关键因素包括文化内核根基和文化资源禀赋等,但更重要是取决于文化资源转化能力、市场化能力和创新能力。本研究不仅有助于更全面地把握全球各国文化竞争力格局和结构状况,而且有助于为中国制定更有效的文化强国战略提供支撑,促进中华文化复兴。
Cultural competitiveness,as the ultimate competitiveness of a country and the most important and lasting factor that determines a country’s competitiveness,has increasingly become the core driving force for the stability,prosperity and sustainable development of a country.All the big influential nations in the world attach great importance to the development of culture,and have successively enhanced their cultural competitiveness through the strategy of building a nation through culture.Based on the five aspects of cultural core,cultural resources,cultural economy,cultural services,and cultural innovation,this paper proposes a“five forces model”for cultural competitiveness evaluation,and establishes a systematic evaluation index system of cultural competitiveness,making evaluation and analysis for 143 countries of regional cultural competitiveness,and presenting the distribution and structural characteristics of global cultural competitiveness in a quantitative manner.The study finds that:(1)the cultural competitiveness of the United States takes an absolute leading position in the world,showing a rather stronger ability to innovate,and has a strong global radiation and influence.(2)Developed countries show stronger cultural competitiveness,forming a pattern of coexistence of different powers,indicating that western culture is still in a dominant position,which is closely related to the long￣term dominance of Western economies in the world economy.(3)Chinese culture is gradually rising with its profound heritage and economic strength,and its competitiveness ranking fifth in the world,and it has continuously injects“Chinese elements”into world cultural development,enhancing the soft power of Chinese culture,and thus promotes the rejuvenation of the Chinese nation.(4)The majority of developing countries are rather weaker in cultural competitiveness with most of them ranking lower than 30,and their cultural competitiveness scores are relatively low,gradually marginalized in the global cultural landscape
作者
张祥建
徐晋
李向民
王晨
ZHANG Xiangjian;XU Jin;LI Xiangmin;WANG Chen(Institute of Finance and Economics,Shanghai University of Finance and Economics,Shanghai,China,200433;Social Science Research Center,MIT Sloan School of Management,Boston,the United States,02139;Purple Academy of Culture&Creativity,Nanjing University of the Arts,Shanghai,China,200020)
出处
《贵州大学学报（社会科学版）》
2020年第2期53-71,共19页
Journal of Guizhou University(Social Sciences)
基金
国家自然科学基金项目“移动互联时代平台企业的竞争行为及失灵规制研究”(71772113)
紫金文创研究院2016年规划课题研究成果“文化竞争力测度和指标体系研究”(2016ZJ003)
上海市浦江人才计划资助“移动互联时代平台企业的竞争行为研究”(17PJC047)。
关键词
终极竞争力
文化竞争力
评价方法
指标体系
ultimate competitiveness
cultural competitiveness
evaluation method
index system
