摘要
在近几年国家大力提倡发展基于体育产业的特色小镇背景之下,各地针对体育特色小镇的建设如火如荼。体育特色小镇在很大程度上对于推动新型乡镇城市化、健康中国建设以及体育产业具有重要意义。目前部分体育特色小镇产业链,仍然存在着品牌形象突出不明显、相关产能不足、运营方式以及主题层次不高、创新差异大等问题。从而就需要特色小镇与体育元素的协调,处理好特色小镇的创新发展问题,针对最美乡村、创新驱动、体育产业等方面进行更深层次改革。
In recent years, the country has vigorously advocated the development of characteristic towns based on the sports industry, and the construction of sports-oriented towns has been in full swing everywhere. To a large extent, it is of great significance to promote the urbanization of new towns, the construction of healthy China and the sports industry. However, there are still some problems in the industrial chain of some characteristic towns, such as the prominent brand image is not obvious, the relevant production capacity is insufficient, the operation mode and the theme level are not high, and the innovation difference is large. Therefore, it is necessary to coordinate the coordination of characteristic towns and sports elements, deal with the innovation and development of characteristic towns, and carry out further reform in the most beautiful countryside, innovation drive, sports industry and other aspects.
作者
高斌
GAO Bin(Department of Sports,Anhui University of Science and Technology,Chuzhou 233100)
出处
《吉林农业科技学院学报》
2020年第1期35-38,共4页
Journal of Jilin Agricultural Science and Technology University
基金
2018年度安徽省高校人文社会科学研究重点项目(SK2018A0589)
2018年度蚌埠市社会科学规划一般项目(BB18C013)
2018年安徽省体育局体育决策咨询研究一般项目(AJCS2018206)
关键词
特色小镇
体育
探索
旅游
characteristic town
sports
exploration
tourism
