摘要
电子竞技接触人群广泛,商业运营相对充足,经过20年的飞速发展,已经占据了新兴体育市场的重要份额。电子竞技市场已形成了相对完善的市场机制,渐渐形成了一种由生产者、消费者和分解者为参与者的“生态系统”,传统体育市场受到了很大的冲击。但是电子竞技作为新生的事物,在未来发展中还要与传统体育市场相互借鉴,并与之产生联动作用。本文通过电子竞技的产生和发展带动计算机相关配套产业、计算机网络技术和市场资本运作的发展方面,以及对传统体育市场带来冲击,机遇和展望的研究。
E-sports contacts and relatively sufficient commercial operations,it has occupied an important share of the emerging sports market after two decades of rapid development.The electronic technology market has formed a relatively perfect market mechanism and gradually formed an"ecosystem"with the participation of producers,consumers and decomposers.s been greatly impacted.However,as a new thing,e-sports should learn from and interact with the traditional sports market in the future.In this paper,the emergence and development of e-sports drives the development of computer-related supporting industries,computer network technology and market capital operation,as well as the impact,opportunity and prospect of traditional sports market.
出处
《当代体育科技》
2019年第33期227-228,230,共3页
Contemporary Sports Technology
关键词
电子竞技
电竞市场化
体育市场
产业生态
E-sports
E-sports marketization
Sport market
Industrial ecology
