摘要
文章在实地调查的基础上,以武昌区昙华林园区内的汉绣工坊为主要调查点,从昙华林园区内汉绣艺术市场的分布数量、经营模式、经营范围出发,分析现阶段昙华林汉绣市场面临的诸多问题,在此基础上探讨如何打造武汉昙华林区域品牌特色,使汉绣艺术得到更好发展。
On the basis of field investigation and taking the Han Embroidery Workshop in Tan Hualin Park of Wuchang District as the main investigative point, this paper analyses the problems faced by the Han Embroidery Market of Tan Hualin Park at the present stage, starting from the distribution quantity, operation mode and operation scope of the Han Embroidery Art Market, and on this basis, discusses how to create the regional brand characteristics of Tan Hualin Park of Wuhan, so as to make the Han Embroidery Culture develop better.
作者
郑欣
吴思琪
Zheng Xin;Wu Siqi(Wuhan University of Technology,Wuhan 430070,China)
关键词
昙华林
汉绣
艺术市场
Tan Hualin
Han embroidery
art market
