摘要
绿色食品营销是企业的一项理性的经营活动。绿色食品营销必须遵循市场营销规律,并在市场 营销理论的指导下不断创新,才能实现预期的营销目标。
Green food marketing is a rational business of enterprise. Green food Marketing must abey the marketing rule, and inovate continually in the guidance of marketing theory,which can realize the marketing aim of anticipation.
出处
《哈尔滨商业大学学报(社会科学版)》
2002年第6期55-57,60,共4页
Journal of Harbin University of Commerce:Social Science Edition