摘要
粤剧博物馆作为粤剧这项世界级非物质文化遗产保护、传播的重要场所,可以结合广府文化、"互联网+"、体验经济等,利用数字化的粤剧资源进行文化创意产品的开发,探索多行业合作交流的跨界融合之路。开发文化创意产品是粤剧博物馆实现转型升级的重要途径。与此同时,粤剧博物馆必须坚持原有公益服务的宗旨,通过产业来发展事业,抢救、传播和发扬博大精深的粤剧艺术,令年轻一代关注和喜爱粤剧,使"南国红豆"焕发新的生命力。
As a kind of important places to protect the dissemination of the world-class intangible cultural heritage of Cantonese Opera,museums of Cantonese Opera can use digital resources to develop cultural and creative products.Combining Guangfu culture,"nternet +"and experience economy,etc., the museums are able to explore the cross-boundary integration of cross-industry cooperation and exchanges. The development of cultural creative products is a vital way for the museums to achieve transformation and upgrading. At the same time, the museums should adhere to the original purpose of public service, develop the cause through industry, and carry forward Cantonese Opera art which is extensive and profound so as to make the younger generation pay attention to it and love it, give new vitality to"Red Bean of South China".
作者
杨敏霞
黄玮
沈静
许峰
YANG Minxia;HUANG Wei;SHEN Jing;XU Feng(School of Humanities & Communication, Guangdong University of Finance & Economics, Guangzhou, Guangdong 510320,China)
出处
《广西科技师范学院学报》
2019年第2期62-67,共6页
Journal of Guangxi Science & Technology Normal University
关键词
粤剧
粤剧博物馆
互联网+
文化创意产品
跨界融合
Cantonese Opera
museum of Cantonese Opera
Internet +
cultural and creative products
cross-boundary integration
