摘要
近几年来,多个国家对我国陶瓷产品发起反倾销调查,涉案金额颇高,使我国陶瓷企业深受打击,严重影响了我国日用陶瓷行业的健康发展。文章首先分析了景德镇陶瓷企业的管理现状,并对其进行了SWOT分析,提出了新形式下陶瓷企业管理的建议。
In recent years, many countries have launched anti-dumping investigations against China's ceramic products, with an intent to impose added duties on large amounts of imports, which has seriously affected China's ceramic enterprises and the healthy development of China's daily-use ceramic industry. This paper analyses the status quo of Jingdezhen ceramic enterprise management, and then SWOT analysis is carried out. Finally, suggestions for improving the management of Jingdezhen ceramic enterprises under new circumstances are put forward.
作者
邵方璇
吴兴陆
SHAO Fangxuan;WU Xinglu(Jiaxing University Nanhu College, Jiaxing 314001, Zhejiang, China)
出处
《陶瓷学报》
CAS
北大核心
2019年第2期257-262,共6页
Journal of Ceramics
关键词
景德镇
陶瓷
管理
Jingdezhen
ceramics
management
