摘要
数字贸易通过互联网等信息技术使国际贸易相关产品及服务的类型得到扩展,并改变着国际贸易的运作方式,高职商务英语专业在新时代背景下应顺势而为,将培养市场紧需人才作为首要任务。通过对数字贸易英语技能型人才需求特征的分析,探讨分层分类高职商务英语专业人才培养目标,构建一体、三核、四轮驱动的数字贸易英语技能型人才培养模式,精准定位数字贸易发展中的人才需求。
Digital trade expands the types of international trade-related products and services through information technology, and changes the way of international trade. The Business English major of higher vocational education should take the opportunity in the market in the new era, and regard cultivating telents who are in short supply in the jobmarket. Through the analysis of the demand characteristics of English skilled talents in digital trade industry, the paper discusses the stratified and classified training objectives for business English professionals, and builds a training model, which combines an organic whole, three core elements and four-wheel drive, for English skilled talents to accurately locate the talent demand in the development of digital trade.
作者
朱杨琼
ZHU Yang-qiong(Economy & Trade School of Zhejiang Industry & Trade Vocational College,Wenzhou,325003,China)
出处
《浙江工贸职业技术学院学报》
2019年第1期5-8,共4页
Journal of Zhejiang Industry & Trade Vocational College
基金
浙江省2018年度高校访问工程师"校企合作项目"资助课题"数字经济背景下高职数字贸易外语人才的培养机制研究"(FG2018168)
关键词
数字贸易
商务英语
数据分析
digital trade
business English
data analysis
