摘要
微信已经进入图书馆服务领域,是图书馆阅读推广服务重要的信息发布平台。本文以图书馆特藏文献阅读推广为研究对象,通过对全国多家图书馆微信公众号利用情况的调查,分析了微信阅读背景下特藏文献阅读推广的形式、方法、内容,论述了图书馆微信公众号在进行特藏文献阅读推广的重要作用和局限性,并将微信信息传播优势和特藏文献传播特点相结合提出相关建议。
WeChat has entered into the field of library service,which is an important information release platform for library’s reading promotion service.Taking reading promotion of library’s special collections as the research object,the paper analyzes the pattern,method and content of reading promotion of special collections under the background of WeChat reading after investigating the use of WeChat Subscription in multiple libraries in China,and elaborates the important role and limitations of library’s WeChat Subscription in reading promotion of special collections,and also puts forward relevant suggestions by combining WeChat’s advantages in information dissemination with special collections’dissemination characteristics.
出处
《科技资讯》
2018年第28期217-219,222,共4页
Science & Technology Information
关键词
微信
特藏文献
阅读推广
Wechat
Special Collection Literature
Reading Promotion
