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社会网络应用研究综述

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摘要 本文从社会网络的概念出发,诠释了社会网络研究的发展及其在市场营销、舆情传播、风险投资、企业绩效等各个方面的应用,通过分析目前社会关系网络研究的总体概况,梳理、总结了相关文献,结合数据分析验证社会关系中的原理开展进一步研究,提出了未来社会网络研究的发展趋势。
作者 张奥琳
机构地区 南京邮电大学
出处 《市场周刊》 2019年第2期139-140,共2页 Market Weekly
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