摘要
通过探讨连锁经营对于餐饮行业的重要性,分析在实施连锁经营的过程中餐饮行业的众多企业存在的各种问题,提出具有针对性的几个方面的改进对策,以供餐饮行业管理者作为借鉴。
By discussing the importance of chain management to the catering industry,This paper analyzes on the problems existing in many enterprises of catering industry in the course of implementing chain operation,and puts forward some countermeasures to improve the management of catering industry in order to provide reference for the managers of catering industry.
出处
《经济研究导刊》
2018年第32期163-164,共2页
Economic Research Guide
关键词
连锁经营
餐饮行业
营销策略
chain operation
catering industry
marketing strategy
