7BAKER J. The role of the environment in marketing services: the consumer perspective [M].CZEPEIAL J A’CONGRAM C A’SHANANHAN J.The services challenge : integrating for competitive advantage.Chicago: American Marketing Association, 1986:79—84. 被引量:1
8HKLBROOKMB, HIRSCHMAN E C. The experiential aspects of consumption, consumer fantasies, feelings, and fun [J] .Journal of Consumer Research, 1982,9 ( 2 ). 被引量:1
9PINE BJ, GILMORE J H. Welcome to the Experience EconomyjJ]. Health Forum Journal, 2001,44 ( 5 ):10-16. 被引量:1
10MATHWICK, MALHOTRAM, RI GD ONE . Experiential Value: Conceptualization, Measurement and Application in the Catalog and Internet Shopping Environment!}]. Journal of Retailing, 2001,77 ( 1 ):39-56. 被引量:1