摘要
服装技术品牌客观存在而又尚未得到充分重视。文章针对技术品牌构成的基本特征、结构特征、技术审美和技术品牌风格评价,以及技术品牌创新若干问题等深入分析研究,旨在唤起对服装技术品牌的重视,并充分发挥服装技术品牌的有效的积极的作用,丰富服装品牌文化建设内涵。
Garment technology brands exist objectively but have not been fully valued.The paper carries outa profound analysis on the constitutive characteristics,function and style evaluation of garment technologybrands as well as their innovation-related topics,aimed at arousing people’s attention to garment technologybrands,giving full play to their effective and positive role and enriching the connotation of garment brandculture.
出处
《纺织导报》
CAS
北大核心
2017年第8期88-90,共3页
China Textile Leader
基金
江苏省社会科学基金(14YSB003)
常熟理工学院"服装造型技术科研创新团队"成果之一(KY3010571)
关键词
服装
技术品牌
构成特征
创新
garment
technology brand
constitutive characteristics
innovation
