摘要
书籍、刊物、报纸等出版物属精神产品,其标志的创意设计尤其注重造型的文化内涵。设计无论采用具象的传统方法,还是采用抽象的现代构成,成功的关键在于有一个好的创意。好的创意凝结并蕴含在作品之中,它是现代出版标志的灵魂和魅力之所在。
All the publications such as books,journals and newspapers belong to spiritual products.The creative designs for their logos mainly focus on cultural connotations.Whichever you adopt figurative traditional way or abstract modern composition way to design the logo,the key is the great creation.The Great Creation will be reflected in the productions,which is still the soul and charm for the modern publication.
关键词
出版标志
创意设计
logo of publications, creative design