摘要
潍坊年画具有浓郁的乡土气息和淳朴鲜明的艺术风格,在包装设计中应通过分析潍坊年画的精神内涵和吉祥寓意,通过对色彩、图形、文字等表象性要素的设计探索,抓住年画文化的本质和精神核心,把它融入到具体设计中,将年画传统的文化思想精髓同当代设计要素有机结合起来,创造具有鲜明艺术个性的包装设计形式。
Wei fang lunar New Year painting has clearly folk and fresh artistic style.In the packaging design,we should analyze its spirits and auspicious meanings,and study the design of presentational elements,such as color,graph,character and so on.Then we could catch the painting's cultural essence and spiritual corn which would be used into concrete designs.With the comfortable combination of Wei fang lunar New Year painting's cultural spirits and contemporary designing elements,more and more artistic forms with clear features will be produced.
关键词
潍坊年画
包装设计
特色
Wei fang lunar new year painting,packaging design,feature
