摘要
产品作为人类的造物活动成果,满足人类需求的同时也体现了时代的文化,作为一种文化的载体,产品蕴含了大量的信息,具有了沟通的能力。在这个追求情感化的信息时代,产品的文化符号功能日益被重视,而产品设计就是实现这一目标的过程。本文从设计符号学的基本理论出发,分析了产品设计中文化符号的运用。
As a activity achievement of humanity's divine creative force,the product met the human need at the same time also to manifest the time culture. As one cultural carrier, the product has contained the massive information, had the communication ability. In this information age of pursuing emotion,the function of cultural sign in product is taken day by day, and the product design is the process to realize this goal. This article embarked from the elementary theory of design semiotics, analyzes the utilization of culture sign in product design.
关键词
产品
产品设计
文化符号
product, product design, culture sign