摘要
随着PC产业及互联网产业的迅猛发展,电子商务这一新兴的商业模式也受到越来越多的关注。其中又以C2C模式交易市场的发展最为壮大,然而在其迅速发展的同时,网上用户信用问题渐渐凸显,消费者对网络交易信用机制仍然有较大的顾虑,这也成为制约我国C2C电子商务发展的重要因素。本文通过分析当前国内C2C电子商务信用评价体系现状,进而提出电子商务C2C信用评价管理优化模型,消除人们对电子商务中信用问题的顾虑,促进C2C电子商务乃至整个电子商务的发展。
With the PC industry and Internet industry rapid development of this emerging e-commerce business model has also been more and more attention.Among them,the C2C model of trading market has developed most,This paper analyzes the current domestic C2C e-commerce credit evaluation system for the status quo,then presents C2C e-commerce credit evaluation management optimization model,to eliminate people's concerns about credit problems in electronic commerce,C2C e-commerce to promote the development of e-commerce as a whole.
出处
《信息与电脑（理论版）》
2009年第11期146-146,共1页
China Computer & Communication
关键词
电子商务
C2C
信用值
C2C评价系统
优化
electronic commerce
C2C
the credit value
C2C evaluation system
Optimization
