摘要
公安微博已成为警民交互的重要媒介,如何客观地分析和衡量公安微博的社会影响力变得越来越重要。结合新媒体在虚拟社会中的传播规律,以及公安微博自身的特点与社会作用,从微博影响力的广度、深度、强度等方面着手,研究建立公安微博影响力评价指标体系;并采用模糊综合评价与线性加权相结合的方法来度量公安微博影响力,为公安微博的进一步完善提供了理论指导和依据,也为其它微博影响力的全面评估提供了借鉴。
As public security micro-blog becomes an important medium to contact police and the public, how to objectively analyze and measure the social influence of the public security micro-blog has become more and more important. Combined with the propagation law of new media in the virtual society, as well as the own characteristics of public security micro-blog and social role, from the breadth, depth, strength and other aspects of the influence of micro- blog. Constructing the evaluation index system of the influence of the public security micro-blog, and the method of fuzzy comprehensive evaluation and linear weighted combination to measure the security of micro-blog influence, and provides theoretical guidance and basis for further improvement of public security of micro- blog, also provides a reference for the comprehensive evaluation of other government microblog's influence.
出处
《电脑知识与技术》
2016年第11X期184-186,189,共4页
Computer Knowledge and Technology
基金
重庆警察学院科研项目(JY201517)
重庆市教委科学技术研究项目(KJ1501505)
关键词
公安微博
线性加权
模糊综合评价
微博影响力
量化模型
Public security micro-blog
Linear weighted method
Fuzzy comprehensive evaluation
Micro-blog impact
Quan tification model
