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基于“互联网+”时代的企业战略管理创新探讨 被引量:7

Discussion on the Innovation of Enterprise Strategic Management Based on the "Internet+" Era
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摘要 随着信息时代的到来,电子信息技术已经渗入到社会、生产和生活的各个环节。2015年,政府工作报告首次提出"互联网+"。"互联网+"表面含义是互联网加上传统行业,实际内涵是利用互联网技术,实现行业创新发展。"互联网+"时代的企业应积极探索战略管理创新,把握时机,实现可持续高质量发展。 With the advent of the information age, electronic information technology has penetrated into every link of the society, production and life. In 2015, the government work report proposed the "internet+" for the first time. The apparent implication of "internet+" is the plus of internet and the traditional industry, and its real meaning is to use the internet technology to realize the innovation and development of the industry. In the "internet +" era, enterprises should actively explore strategic management innovation and seize the opportunity to achieve the sustainable and high quality development.
作者 李玮娜 LI Wei-na(School of Business Administration,Qinghai Nationalities School,Xining 810000,China)
出处 《中小企业管理与科技》 2018年第28期9-10,共2页 Management & Technology of SME
关键词 “互联网+” 企业战略管理 创新探讨 "internet+" enterprise strategic management innovation discussion
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