摘要
结合全域旅游发展理念,提出广东河源环万绿湖地区乡村旅游资源开发构想,探讨乡村旅游资源开发内外部影响因素。通过实地与二手资料调查和分析,指出环万绿湖地区乡村旅游资源的优势和劣势,存在问题及发展机会。在定性分析的基础上通过IFE(内环境)和EFE(外环境)矩阵分析法对环万绿湖地区乡村旅游资源开发的可行性进行定量分析和评价。结果表明:内部环境评价得分2. 6,外部环境评价得分2. 9,内外部评价得分都高于2. 5,表明环万绿湖地区乡村旅游资源开发利大于弊。说明环万绿湖地区非常适合开展乡村旅游,但是在开发过程中要积极发挥资源优势,融入全域旅游理念,突破门票经济,推进乡村旅游产业化发展,并在发展过程中加强环境保护意识的宣传与教育,实现乡村旅游的可持续发展。
Based on the concept of comprehensive tourism,this paper puts forward the concept of agricultural tourism resources development around the Wan Lv Lake of Guangdong Province and discusses the factors influencing the development of agricultural tourism resources. To around Wan Lv Lake agricultural tourism resources development as an example,through the investigation and analysis of second-hand information points out the advantages and disadvantages of the agricultural tourism sources around Wan Lv Lake,existing problems and development opportunities. On the basis of qualitative analysis and evaluation by IFE（ internal environment） and EFE（ external environment） matrix analysis method for agricultural tourism resources development around Wan Lv Lake,the result of internal environment evaluation score is 2. 6 and the score of the external environment is 2. 9,internal and external evaluation scores are higher than 2. 5,shows that the benefits outweigh the disadvantages. According to the grading and evaluation experts,Wan Lv Lake is very suitable to develop agricultural tourism,but in the process of developing agricultural tourism resources to actively make full use of its advantages in resources,integrating comprehensive tourism,breakthrough tickets economy,promote industrialization of agricultural tourism development,and in the process of development to strengthen environmental protection consciousness propaganda and education,realize the sustainable development of agricultural tourism.
作者
朱智
ZHU Zhi(Huzhou Vocational and Technological College,Huzhou 313000,Zhejiang,China)
出处
《福建林业科技》
2018年第3期107-111,共5页
Journal of Fujian Forestry Science and Technology
基金
国家旅游局2016年度"万名旅游英才计划"项目(WMYC20164-1143)
关键词
全域旅游
乡村旅游
资源开发
综合评价
万绿湖
comprehensive tourism
agricultural tourism
resources development
comprehensive evaluation
Wan Lv Lake
