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汽车内饰造型的审美偏好 被引量:7

Aesthetic Preference on Automotive Interior Styling
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摘要 目的研究汽车内饰设计要素与审美偏好之间的关系。方法以个体在审美体验中的视觉信息处理方式为理论基础,借鉴影响产品造型的审美偏好的3种维度,通过实验法,分析汽车内饰造型审美偏好程度与时尚感因素、复杂度因素和情感极性因素之间的关系。结果得到了各个因素对于汽车内饰审美偏好的影响系数,建立了内饰审美偏好的数学表达式。结论汽车内饰的审美偏好与复杂度因素关系较弱,主要是由情感极性因素和时尚感因素所决定的。 The work aims to study the relationship between automotive interior design factors and aesthetic preference. With the visual information processing of individuals in aesthetic experience as theoretical basis, in reference to 3 dimensions of aesthetic preference that affected the product design, the relationship between aesthetic preference of automotive interior styling and trendiness factor, and the relationship between complexity factor and emotion polarity factor were analyzed through experiments. The influence coefficient between each factor and aesthetic preference on automotive interior styling was obtained, and a mathematical expression for the interior aesthetic preference was built. The relationship between automotive interior aesthetic preference and complexity factor is relatively weak and it is mostly determined by emotion polarity factor and trendiness factor.
作者 顾方舟 赵江洪 赵丹华 GU Fang-zhou;ZHAO Jiang-hong;ZHAO Dan-hua(State Key Laboratory of Advanced Design and Manufacturing for Vehicle Body,Hunan University,Changsha 410082,China;School of Design,Hunan University,Changsha 410082,China)
出处 《包装工程》 CAS 北大核心 2018年第18期106-110,共5页 Packaging Engineering
基金 国家自然科学基金(51605154) 省重点研发计划(2016GK2010) 中央高校基本科研业务费
关键词 汽车内饰设计 审美偏好 审美体验 automotive interior design aesthetic preference aesthetic experience
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