摘要
随着信息技术与计算机硬件的发展,使得VR技术在旅游中的应用成为可能。VR旅游的种种优势使其成为旅游宣传营销新方向、甚至成为旅游理念的一种变革性力量。VR技术的兴起对桂林旅游业发展是个新机遇,利用现有的旅游文化资源,与虚拟现实技术相结合,产生全新的表现形式。文章通过分析桂林VR旅游产品发展现状,来发现桂林VR旅游产品面临的一些问题,并从政府、融资、政策支持等方面提出有效的解决对策。
With the development of information technology and computer hardware, it is possible to apply VR technology in tourism. The advantages of VR tourism make it a transformational force for tourism publicity and marketing,and even tourism idea. The rise of VR technology is a new opportunity for the tourism development in Guilin, which combines the existing tourism culture resources with the virtual reality technology to produce a new form of expression.This paper analyzes the development status of VR tourism products in Guilin, and finds out some problems of VR tourism products in Guilin, and Effective solutions are put forward from the aspects of government, financing and policy support.
作者
黄高亿
刘贤锋
黄慧妹
林洁
李献华
胥子元
HUANG Gao-yi;LIU Xian-feng;HUANG Hui-mei;LIN Jie;LI Xian-hua;XU Zi-yuan(Guilin university of electronic science and technology,Guilin Guangxi 541004,China)
出处
《科技视界》
2018年第9期73-74,共2页
Science & Technology Vision
基金
2017年大学生创新创业立项项目(201710595123)
关键词
桂林旅游
VR旅游产品
对策
Guilin Tourism
VR tourism products
Strategy
