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高职院校自媒体舆情引导途径探究 被引量:3

The Guidance of We-media Public Opinion in Higher Vocational Colleges
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摘要 随着互联网技术的飞速发展,高职院校学生选择和使用的信息载体越来越多。以多元化、个性化为特征的自传媒正在被越来越多的人接受,已成为高职学生感知社会、审视自我、表达诉求的重要途径。自媒体的网络舆情有着不同于其他社会群体和其他领域的特征。新时代高职院校学生思想教育工作部门有必要加大对大学生自媒体舆情的正确引导,坚持主流的正能量方向,积极尝试推进高职院校网络舆情管理与思想教育的有机融合。 With a new era of Internet information technology coming, more and more information carriers are available for students to choose and use in higher vocational colleges. The We-media characterized by the diversification of subjects and dissemination has become an important way for higher vocational students to perceive the society, examine themselves and express their appeals. On this basis, the current situation of online public opinion of vocational college students has gradually formed which are different from other social groups. The relevant departments in higher vocational colleges should strengthen the guidance and control of College Students' network ideology, firmly grasp the mainstream discourse power, and actively and steadily promote the integration and optimization of campus network public opinion control and ideological and political education.
作者 徐兴国 XU Xingguo(Yangzhou Polytechnic College, Yangzhou, Jiangsu 22500)
出处 《科教导刊》 2018年第14期22-23,共2页 The Guide Of Science & Education
基金 扬州市职业大学思想政治教育工作研究课题<自媒体时代高职院校舆情引导机制研究>编号:sz2017211
关键词 高职院校 自媒体 网络舆情 途径 We-media higher vocational colleges network public opinion ways
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