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对高校开展中小企业管理咨询服务的思考

REFLECTIONS ON THE MANAGEMENT CONSULTING SERVICE FOR SMALL & MEDIUM-SIZED ENTERPRISES IN UNIVERSITIES
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摘要 从高校的使命出发,探索高校为地方经济发展服务的新路径。指出通过发挥高校的智力资源优势,增大社会为中小企业管理咨询服务的"智力"供应,以满足中小企业对管理咨询服务的需求,能促进地方经济发展。高校应组建管理咨询服务队伍,培养企业管理咨询人才,提高管理专业教师管理咨询实践能力,打造高校管理咨询服务品牌,在政府政策支持和行业组织协调下,借助社会媒体加强舆论宣传,强化企业"健康"意识,更好地开展中小企业管理咨询服务,实现服务地方经济发展的使命。 From the mission of colleges and universities, the article exploits a new way for universities to serve the local economic development. The article points out that by giving full play to the advantages of intellectual resources in universities and increasing the supply of " intelligence" for the management consulting service of SMEs, the development of local economy can be promoted to meet the needs of small and medium-sized enter- prises for management consulting services. Universities should set up management consulting service team and train business management consulting talents, improve professional teachers" practical ability of consulting management and ereate brand of university management consulting service. Under the support of government policy and the strengthening of organization and coordination, universities should enhance public opinion prop- aganda with the aid of social media, strengthen the awareness of " health" for enterprises, better catty out the management consulting service of SMEs, and fulfill the mission of serving the development of local economy.
作者 秦小刚 QIN Xiaogang(Zhengzhou Institute of Science & Technology, Zhengzhou 450064, Chin)
机构地区 郑州科技学院
出处 《河南工业大学学报(社会科学版)》 2018年第2期89-94,共6页 Journal of Henan University of Technology:Social Science Edition
基金 2015年河南省科技厅软科学项目:实现高校为地方经济服务使命的路径研究(152400410276)
关键词 高校 中小企业 管理咨询服务 智力优势 对策 colleges & universities small and medium sized enteqorises the management consulting service intelligence advantage countermeasure
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