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移动阅读背景下高校图书馆阅读推广分析研究 被引量:6

Analysis of University Library's Reading Promotion in the Context of Mobile Reading
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摘要 移动阅读作为一种新的阅读形态,已越来越受到人们的关注。面对数字化时代的发展与人们阅读习惯、阅读方式的转变,高校图书馆的阅读推广工作有了新的抓手,面临新的契机。高校图书馆应抓住机遇,积极利用移动信息技术开展移动阅读服务,在大学生群体中推广阅读。文章在分析移动阅读对高校读者影响与高校图书馆阅读推广存在问题的基础上,就高校图书馆如何引入移动阅读服务推动阅读推广作进一步策略分析,以期推动高校图书馆构建更完善的移动阅读服务,促进阅读推广的发展。 As a new form of reading, mobile reading has attracted more and more attention. Facing the development of digital age and the change of people's reading habits and ways, reading promotion work of university library has got a new starting point and faced new opportunities. University library should seize the opportunity, actively use mobile information technology to carry out mobile reading service, and promote reading among college students. Based on the analysis about the effect of mobile reading on the university readers and the problems in university library's reading promotion, this paper analyzed how university library introduced the mobile reading service to conduct the reading promotion, so as to promote the construction of more perfect mobile reading service of university library as well as improve the reading promotion.
作者 康宁 KANG Ning(Gansu Institute of Administration, Gansu Lanzhou 730010,Chin)
机构地区 甘肃行政学院
出处 《农业图书情报学刊》 2018年第3期118-121,共4页 Journal of Library and Information Sciences in Agriculture
基金 兰州市科技局软课题"新媒体背景下甘肃省普通高校图书馆阅读推广现状及策略研究"(项目编号:2016-02-41)
关键词 移动阅读 高校图书馆 阅读推广 mobile reading university library reading promotion
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