摘要
当前,手机直播成为风靡一时的全民时尚,对手机主要使用群体大学生的思想、行为和生活方式各方面都产生了重要影响,也给新时期大学生思想政治教育工作带来了现实挑战和发展机遇。通过对手机直播环境的分析,联动大学生思想政治教育的影响观照,着力阐明"手机直播+"视域下大学生思想政治教育新范式、新挑战和新选择,从而增强高校思想政治教育的育人效果。手机直播环境下大学生思想政治教育呈现出全员语境,它打破了传统思政教育的时空限制、增强了思政教育的情景体验、扩大了思政教育的受众范围。因此,要着力探索"手机直播+"环境下大学生思想政治教育的有效路径,主要包括打造优质的直播平台、选择恰当的直播内容、改革直播付费模式、完善直播评价反馈机制以及加强对直播市场的监管等。
Nowadays,Mobile phone live broadcasting has become fashionable for a time. It influenced the thoughts,behaviors and lifestyle of those college students,the major users of mobile phones. It also brings both challenges and opportunities for the ideological and political education in a new era. Through the analysis of the circumstances of mobile live broadcasting,the author analyses the influence of ideological and political education of college students and tries to shed light on the new paradigm,new challenge and new choice of college students＇ ideological and political education from the perspective of＂mobile live ＋ ＂,so as to enhance the educational effect of ideological and political education in colleges and universities. Under the environment of phone live broadcasting,the students＇ ideological education presents the overall context; it breaks the conventional limitation of time and space,it enhances situational experience and expands the audience of the ideological education. Therefore,to explore the effective way for college students＇ ideological and political education under the environment of ＂mobile live ＋ ＂mainly includes building high quality broadcast platform,choosing the right live content,reforming live pay mode,improving feedback mechanism and enhancing the supervision of live broadcast market.
出处
《重庆邮电大学学报（社会科学版）》
2018年第1期63-69,共7页
Journal of Chongqing University of Posts and Telecommunications(Social Science Edition)
基金
北京市哲学社会科学规划项目:新形势下高校网络思想政治教育工作创新研究(15KDC040)
北京化工大学研究生科研创新基金重点项目:自媒体赋权境遇下增强大学生思想政治教育实效性研究(M-CX-ZD-201702)
关键词
手机直播
大学生思想政治教育
直播教育
mobile phone live broadcasting
ideological and political education in colleges
live broadcasting education
