摘要
在"互联网+"时代,会展行业面临转型升级和提速。基于新的发展形势,分析了会展产业生态圈的内涵和特征,提出了构建会展产业生态圈的策略。
The industry of MICE （Meetings,Incentives,Conferences,Exhibitions）is facing the challenge of transformation and upgrading in the era of ＂ internet ＋ ＂. Based on the new development, this paper analyzesmeanings and features of the ecosphere of MICE Industry and puts forward the strategy on building exhibition in-dustrialecosystem.
出处
《科技创业月刊》
2017年第24期19-21,共3页
Journal of Entrepreneurship in Science & Technology
关键词
会展产业生态圈
会展业转型升级
构建策略
ecosphere of MICE industry
MICE transformation
cinstruction strategy
