摘要
文章针对当前B2C电子商务发展现状进行分析,介绍了信息不对称的主要表现,同时,还探讨了信息不对称问题对电子商务发展的影响。结合这些内容,总结了如何解决电子商务信息不对称问题。希望通过对这些内容的分析,能够为B2C电子商务的进一步发展提供相应的理论依据。
Based on the analysis of the current development of B2C E-commerce, this paper introduced the main manifestations of asymmetric information,and discussed the influence of asymmetric information on the development of e-commerce. Combined with these contents, this paper summarized how to solve the problem of electronic commerce information asymmetry. Hoping that through the analysis of these contents, it can provide the corresponding theoretical basis for the further development of B2C E-commerce.
出处
《企业技术开发》
2017年第12期106-108,共3页
Technological Development of Enterprise
