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共享单车发展的现状诊断与优化路径 被引量:1

The Current Situation Diagnosis and Optimization Path of Sharing Bicycle Development
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摘要 共享单车是中国共享经济的新热点。它利用闲置社会资源,通过网络平台链接居民出行"最后一公里"需求,创造了颇具规模的市场潜力。产品理念模式创新,发展时间短,市场爆发性成长,但也存在企业占比与市场布局两极分化、缺乏合理规划和风险管控、竞争无序监管滞后等短板问题。优化发展之策,当为政府牵头多方联动监管,企业优化运营和理性开拓市场,社会密切关注支持,以期共同打造共享单车的成熟业态。 Sharing bicycles is a new hot spot in China's sharing economy. It USES idle social resources to link residents to the "last kilometer" demand through online platforms, creating a sizeable market potential.Product concept model of innovation, development time is short, the market explosive growth, but there are al-so companies accounted for and the market layout polarization, the lack of reasonable planning and risk con-trol, competition lagging regulation of short board. In order to optimize the development strategy, when the government leads the multi-party supervision, the enterprise optimizes the operation and rational development market, the society pays close attention to the support, in order to jointly build the common bike's mature business state.
作者 陈雨
出处 《特区经济》 2017年第11期91-96,共6页 Special Zone Economy
关键词 共享单车 发展现状 利弊诊断 优化路径 sharing bicycles development status advantages and disadvantages of diagnosis optimal path
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