摘要
新媒介技术取得了不同于传统技术的革命性进展,其以交互性、即时性和小众化等特点拉开了与旧有技术的距离。既有研究多从中观和微观视角切入,认为新技术催生了新的文化产品,它与传统媒介技术背景下的"大众文化"有着质的差别。不同的研究视角决定了提问方式和分析路径的根本差异,本文中采用西方马克思主义之社会批判理论的宏观视野,考察"技术"与"理性"的内在勾连,分析内置于两者间关系的三重维度,并以之为逻辑出发点来探问新文化在实践与技术层面的可能性,尝试对新媒介技术支撑下的媒介文化给出另一个层面的回答。
New media technology characterized as interaction, immediacy and minority communi- cation, which makes great development differentiate from old ones. Most of existing studies hold the view that new technology brings out new culture, which differentiated in essence from mass culture caused in old technology from macro and micro perspective. Different perspectives cause different questions and research paths, author will investigate the intrinsic relationship between technology and rationality from three-dimensions and try to analyze the possibility of the practice of new culture with macro perspective of Social Critical Theory rooted in Western Marxism School.
出处
《社会科学》
CSSCI
北大核心
2017年第6期179-191,共13页
Journal of Social Sciences
基金
国家社科基金项目"媒介话语在‘个体化’社会背景中的文化价值构建研究"(项目批准号:14BXW058)
上海市哲学社会科学一般项目"‘个体化’社会中我国媒介话语的价值构建研究"(项目批准号:2013BXW002)的阶段性成果
关键词
媒介
技术
理性
文化
Media
Technology
Tool Rationality
Culture Industry
