摘要
符号意义的生成与传递是一个认知理解的传播过程。如何科学有效地研究符号意义的生成与传播机制是传播符号学关注的核心问题。认知神经科学与传播符号学共享符号学基础,能够对传播符号学理论的完善与提升提供跨学科支持。本文将从跨学科的视角出发,分析传播符号学与认知科学之间的学理逻辑,并尝试将认知科学中前沿的认知神经科学方法引入传播符号学研究中,探索传播符号学理论研究的新范式,为传播符号学的理论推进与跨学科研究提供有益的探索。
The generation and processes. How to communication is of Given that cognitive transmission of the meaning of signs are cognitive study the mechanism of meaning generation in great significance in semiotics of communication. shares the same basic principles with semiotics of communication, it may serve as an interdisciplinary theoretical study on media semiotics. This paper aims to analyse the shared disciplines of semiotics of commtmicafion and cognitive science from an interdisciplinary perspective, to apply a cognitive neuroscience method to the study of semiotics of communication. A new paradigm of semiotics of communication is explored to promote the development of media semiotics.
出处
《符号与传媒》
CSSCI
2017年第1期66-76,共11页
Signs & Media
关键词
符号学
传播符号学
认知科学
认知神经科学
semiotics, semiotics of communication, cognitive science,cognitive neuroscience
