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媒介融合中提升主流舆论影响力探究

The Research of How to Promote the Effect of Mainstream Public Opinion in Media Convergence.
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摘要 新媒体互联网的兴起将舆论的影响力极大提升,并成为主流舆论的主战场。资讯的传播方式和技术迅猛发展,以互联网为主的传播平台和传播特点使新媒介融合中主流舆论的传播阵营不断升级。在新媒介的背景下,主流舆论的力量很薄弱,现在的误潮思想"宪政主义""新自由主义""历史虚无主义"传播却不断扩增,基于此,在新媒介的融合中,提升主流舆论的影响力是亟待解决的问题。 The rise of Intemet new media makes a great enhance on the influence of public and becomes the main battlefiled of the mainstream public opinion.The spread of information and the rapid development of technology, the communication platform and communication characteristic that mainly use the Internet make media convergence of the mainstream media in the dissemination of camp constantly upgrade.Under the background of new media,the power of mainstream public opinion is awfully weak .Current wrong tide thought of "Constitutionalism" "Neoliberalism" and "Historical Nihilism" spread has been amplified.Considering this case,in the integration of new media ,One question has remained to be decided is to enhance the influence of mainstream nublic oninion.
作者 戴鸿
出处 《黑河学院学报》 2016年第6期79-80,共2页 Journal of Heihe University
关键词 新闻传播 媒介融合 主流舆论 影响力 news transmit media convergence mainstream public opinion influence
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