摘要
在互联网特别是移动互联网时代,各种社交软件、音频、视频等新媒体迅速成长,并在经济社会生活中发挥着越来越重要的作用。研究利用新媒体的特点,对于个人创业和企业营销发展意义重大,应该引起重视。
In the Intemet era, especially the mobile Internet era, all kinds of new media such as social software, audio, video have rapidly grown and. played a more and more important role. The advantage of the characteristics of new media to the development of entrepreneurship and corporate marketing is of great signifi- cance and should be taken seriously.
出处
《泰山学院学报》
2017年第1期79-83,共5页
Journal of Taishan University
关键词
移动互联
新媒体
互动
大数据
mobile Internet
new media
interact
big data
