摘要
摘要：2004年11月，乐视网在北京上线标志着中国专业视频网站正式诞生，随后几年时间的发展，中国的视频网站呈现着爆发式的增长。经过市场激烈竞争过后，目前视频网站已发展成为以优酷土豆、爱奇艺PPS、腾讯视频、乐视网等为主的市场寡头阶段。随着信息技术以及人们的生活水平快速提高，网络视频仍将有广阔的市场。本文旨在介绍视频的发展历程，重在研究视频网站的盈利模式、发展中的不足以及对未来视频行业发展的预测。
The launch of LETV in Beijing in Nov. 2004 marked the birth of professional video website in China. In the following few years, Chinese video websites presents an explosive growth. After fierce competition of the mar- ket, Chinese video websites come to the oligopoly period in which only a few survive like Youku-Tudou, IQIYI-PPS, Teneent and LETV. With the rapid development of information technology and people＇s living standards, cyber video will still be a large market. The paper firstly introduce the development process of Chinese cyber video and then fo- cuses on the study of profit model, problems and prospect of this new industry.
作者
王超
WANG Chao(Anhui Xinhua University, Anhui, Hefei ,230088, Chin)
出处
《武汉商学院学报》
2016年第6期22-24,共3页
Journal of Wuhan Business University
基金
安徽省高校人文社科重点项目（项目编号：SK2016A0453）.
关键词
网络视频行业
发展历程
盈利模式
发展预测
cyber video industry
development process
profit model
development prospect
