摘要
视频新闻是通过图像、手势、声音等听觉、视觉手段对新闻事件进行多维度的报道。不同媒体对同一事件的视频报道可以更好地揭示新闻叙事过程中不同模态语义符号在叙事结构、叙事人物、叙事角度上的不同作用。CCTV和VOA两家媒体利用多种语义符号资源,通过调整和整合叙事结构、叙事人物、叙事角度,将各自的主观声音渗透到报道中同时又尽量地创造客观性,这是由媒体的不同立场以及不同传播目的决定的。因此,考察多模态语义符号在不同新闻视频中的叙事功能有利于更全面地了解新闻媒体的信息传递方式和隐含的传播意图。
Video news usually makes a multi-dimensional report via audio and visual aids,such as images,gestures and sounds. An analysis of the same news event from different news media could better reveal different functions of multimodal modes in news narration in terms of narrative structure,narrative person,and narrative perspective. CCTV and VOA have infiltrated their subjective voices in their reports but at the same time have tried to create a sense of objectivity by utilizing diverse semiotic resources and integrating narrative structure,narrative person,and narrative perspective. This is subject to news media＇s different stances and purposes. The analysis shows that investigation of narrating performance of multimodal semiotic modes in the video news reports could help understand the communicative means and intended purposes of the media.
出处
《西南交通大学学报（社会科学版）》
2016年第6期35-41,49,共8页
Journal of Southwest Jiaotong University(Social Sciences)
基金
辽宁省社科联2016年度辽宁经济社会发展立项课题(2016lslktziwx-11)
关键词
叙事聚焦
资源块
被采访对象
画外音
视频新闻
多模态对比
narrative focalization
phase
news responsible agent
voice-over
video news report
contrastive analysis of multimodality
