摘要
文化贸易出口持续期与文化产品出口品质之间存在何种影响效应?文章基于1996-2013年联合国贸易统计数据库,通过构建文化贸易出口品质和出口持续期指标,实证分析发现:由于文化消费的"理性成瘾"和消费惯性特征,文化贸易出口持续期对出口品质提升具有显著的促进效应。在不同文化产品类别和出口持续期样本中,上述影响效应存在显著的差异,在"退出"、"进入"和"只存在一年"等样本呈现显著的负向抑制效应。此外,文化产品的进口规模、出口目的国文化差异与经济发展水平等因素均与文化出口品质存在显著的影响。本文多种稳健性回归估计验证了上述结论。基于此,如何有效提升中国文化贸易的出口持续期,发挥其对出口品质的促进效应,可能是提高中国文化产品的国际竞争力的关键所在。
Based on the 1996-2013 the United Nations trade statistics data- base, by constructing the cultural trade export quality and export duration vari- ables, the empirical analysis find that： Due to the cultural consumption of the ＂rational addiction＂ and consumer inertia characteristics, cultural trade export dura- tion has significant facilitating effect on the promotion of export quality.. In dif- ferent culture product category and export duration samples, the negative effects play a significant role in the exit , entry and only one year of samples. Outside, the scale of the import of cultural products, export destination countries cultural difference and levels of economic development also show significant effects. Based on this, how to effectively promote China＇s cultural trade export duration, and then play its promoting effect on export quality, may be the key to improve the international competitiveness of Chinese cultural products.
出处
《国际贸易问题》
CSSCI
北大核心
2016年第12期39-51,共13页
Journal of International Trade
基金
国家社会科学基金艺术学一般项目<提高中国文化贸易出口品质的理论基础和政策途径研究>(15BH108)的阶段性成果
关键词
出口持续期
出口品质
核心文化产品
促进效应
Export duration
Export quality
The core cultural products
Pro-moting effect
