摘要
文化节日是一种继承与传递文化传统的手段,旨在通过文化的赓续规范社会行为、维护社会秩序。从内容上划分,文化性节日主要包括传统的民俗性文化节日、政治性文化节日和经济性文化节日。民俗性文化节日与政治性文化节日以传统文化意涵为根基,依赖正式制度的认可而确立,具有重要的社会教化与社会整合功能。与之相比,近年来兴起的"双十一"网购狂欢节既不具有传统文化意涵,也没有受到制度力量的影响,却已成为众多消费者主动参与并认可的全民消费节日。作为一种新的消费方式,它是消费社会、网络技术、社会性需求、商业资本等因素之间相互作用、共同推动下被社会性建构的结果。这种建构表现了经济资本在影响大众意识形态、社会文化生活中日益突出的作用。
Cultural festival is the way of inheriting and transmitting the traditional culture, aimed at cleaning up social behavior and maintaining social order. According to the content, cultural festival include traditional folk cultural festival, political cultural festival and economic cultural festival.The first two cultural festivals are based on traditional culture and confirmed by institutions. They have important functions of social education and social integration. By contrast, without traditional significance or institutional confirmation, the double 11 online carnival has become a consumers' holiday throughout the country. As a new pattern of consumption, it is constructed by the economic capital, consumer society, social demand and network technique, which suggests that economic capital are increasingly influencing people's ideology and social life.
出处
《汕头大学学报（人文社会科学版）》
2016年第7期88-93,96,共6页
Journal of Shantou University(Humanities and Social Sciences Edition)
关键词
文化节日
经济资本
消费社会
社会性需求
网络技术
festival
construction
economic capital
consumer society
social demand
network technique
