摘要
采用文献资料、访谈、问卷调查和逻辑分析等方法,对厦门市网球e族QQ群的球友进行调查,客观分析了当前移动社交网络平台对网球运动发展的作用。研究表明:近几年,厦门业余网球运动发展较快,但客观存在着诸如场地少且使用不均、比赛机会少、约球交流缺乏等问题,而移动社交网络平台的出现,适时地弥补了这些影响网球运动进一步发展的因素,加强了网球爱好者之间的交流,自发组织的比赛大大增加,同时还可以利用网络社交平台促进网球产业以及其他产业的发展。
Documentations researching,interviewing, questionnaire,logical analysis and other some methods are used to make a survey on the Internet surfers of QQ group in Xiamen and to analyze the influence of mobile social communication to amateur tennis development. Researches show that in recent years tennis sport develops rapidly in Xiamen but some problems also exist such as sites lack, few competition opportunities, unfair usage and communication lack between amateurs. The appearance of mobile social communication makes up the negative elements to tennis sport development to some extent and offer people more opportunities of arranging competition voluntarily to enhance their communication. Meanwhile, apart from tennis, mobile social communication will also benefit the development of other fields.
出处
《体育科学研究》
2016年第4期46-50,共5页
Sports Science Research
关键词
移动社交
网球运动
业余
体育产业
mobile social communication
tennis sport
amateur
sports industry